Technophobic?

How much tech knowledge do you need to succeed in real estate sales? We'll soon post a complete guide on prudentcareers.com, but the basic list would include enough computer familiarity to be able to access and explore your local Multiple Listing Service. Some of the features available through the better MLS web sites are prospecting, property searches, tax records, and more. Also important is the ability to utilize email to exchange information between yourself and clients, as well as your office and other agents. (The value of a personal web site will be covered in more detail in future posts.) Software programs you will probably need include word processing, spreadsheets, desktop publishing, and contact management. None of those are impossible to master, so don't worry too much, you can learn to use them. Here at Prudential Starck Realtors we offer training in the use of these tools.